How To Enter
Visit the official entry page to submit a photo of your eligible child along with a brief story about the moment.
Prize Details
One grand prize winner receives $50,000 cash and $2,000 in Gerber clothing, and one runner-up wins $10,000 cash and $500 in Gerber clothing.
Eligibility
You must be at least 18 years old, a legal resident of the 50 US states, DC, or Puerto Rico, and the parent or guardian of a child between 1 day and 60 months old.
Dates
The contest opens on March 2, 2026, and closes on April 12, 2026.




